How to use Google to find a hotel room with a special rate for those displaced

Los Angeles hotels are currently taking in thousands of Angelenos who have been displaced by the Palisades, Eaton and Hurst fires, in addition to welcoming in hundreds of first responders joining the fight to protect residents and our communities. Beyond providing a safe haven, our primary aim is to offer solace and a sense of familiarity during this tumultuous period.

Part of our commitment to providing solace involves ensuring fair pricing for rooms at all accommodation levels. HALA is actively working with Google to offer real-time updates on hotel availability and discounts for Angelenos in need of accommodation, especially for evacuees. Through this important work with Google, this crucial information has been integrated into Google searches for hotels in the region, guaranteeing accurate and timely updates for those seeking assistance.

Here is an example of how to find hotel availability and special rates for those displaced by fires:

 You can find more information in the google blog post: https://blog.google/feed/los-angeles-wildfires-response/

You can find this list on the HALA Website: https://www.hotelassociationla.com/news/hala-fires-statement-jan2025

We hope this resource provides relief to residents impacted during this challenging time.